South Central Tourism opens Lynchburg Welcome Center
Every year about 300,000 people tour the distillery and visit the small town of Lynchburg. In any two-month period, visitors from all 50...
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Gabrielle Reed
- Sep 8
- 2 min
Lucky Duck River Rentals Opens 25-Mile Kayak and Canoe Trip to the Public
Three months after opening Lucky Duck River Rentals and Halls Mill Market to the public in Shelbyville, Tennessee, Lucky Duck is expanding.
Elena Cawley
- May 24
- 2 min
From distilleries to river getaways, Tennessee delights tourists of all ages and interests
From the Jack Daniel Distillery to the Natchez Trace Parkway, South Central Tennessee has something for everyone.
Tabitha Evans Moore
- Apr 6
- 5 min
Barrel House BBQ celebrates 10 years with second restaurant at the Nearest Green Distillery
Baker and his staff will celebrate the 10 year anniversary of his Lynchburg restaurant with the grand opening of Barrel House BBQ.
Tennessee Home & Farm
- Mar 2
- 1 min
Southern Hospitality Meets Tried-and-True Comfort Food at Miss Mary Bobo’s
Savor the flavor of classic Southern cooking – mixed with a little Tennessee history – at Miss Mary Bobo’s Boarding House & Restaurant in Ly
Elena Cawley
- Jan 14
- 3 min
Visit the Old Jail Museum to learn about Lynchburg’s sheriffs, inmates, famous residents
Step back in time and hear stories about Moore County heroes and villains when you visit Lynchburg-Moore County Old Jail Museum on the...
Ryan P. French
- Nov 11, 2021
- 1 min
10 of Tennessee's Best Wineries
10 Amazing Wineries Across Southern Middle Tennessee.
Ryan P. French
- Nov 11, 2021
- 0 min
Elk River Access Points in Southern Middle Tennessee
The Elk River flows through Coffee, Franklin, Moore, Lincoln, and Giles County in Tennessee before crossing into Northern Alabama.
Tabitha Evans Moore
- Aug 25, 2021
- 2 min
The Old Is New Again: Jack releases first aged-stated whiskey in over 100 years with new 10-year
It took 10 long, hot Tennessee summers to produce the new limited edition Jack Daniel's Tennessee Whiskey.
Tomeka Allgood
- Jul 19, 2021
- 4 min
The Lynchburg Music Fest – Where the Love of Music and Whiskey Intersect
The first thing most people think of when they hear about Lynchburg, Tennessee is whiskey. The association is fair considering Jack Daniel’s
Tomeka Allgood
- Jul 14, 2021
- 3 min
Lynchburg Music Festival – Proof that Live Music Is Back for All Ages
The festival, which started in 2019, was held on a farm with a backdrop setting that was something out of a book.
Elena Cawley
- Jul 4, 2021
- 3 min
Experience music, games, food, whiskey, camping, the roar of concertgoers at Lynchburg Music Fest
Get ready for three days of music, fun, food, games, camping, beer and whiskey. Lynchburg Music Fest is set for July 8-10, and will...
The Lynchburg Times
- Jun 16, 2021
- 2 min
The Jack Daniel’s BBQ returns on October 8-9
The Jack Daniel’s World Championship Invitational Barbecue will return to the historic Lynchburg Square and Wiseman Park on October 8-9.
Elena Cawley
- May 14, 2021
- 4 min
Velma’s Candy adds nostalgia to chocolate, fudge, caramel, truffles
When Kellie Sandefur, owner of Velma’s Candy in Lynchburg, dips caramel into chocolate or makes buttercream filling for truffles...
Elena Cawley
- Apr 9, 2021
- 4 min
Neapolitan wood-fired oven arrives in Lynchburg; solidifies the Jack Daniel Distillery experience
Imagine taking a bite of pizza that’s crunchy on the outside and moist on the inside. The wood-fired oven has gently charred the bottom...
The Lynchburg Times
- Mar 19, 2021
- 2 min
Lexie Phillips makes history as Jack Daniel’s first female assistant distiller
Jack Daniel’s makes history today by naming Lexie Phillips as it’s first female Assistant Distiller. The move makes her the first woman...
Ryan P. French
- Feb 24, 2021
- 2 min
The story of Jack Daniel and Nearest Green
After the American Civil War, Jack bought Call's still and hired Nearest, now a free man, to become Jack Daniel's first Master Distiller.